Leonidas guarantees the freshness and quality of its chocolates. For over a hundred years, Leonidas has enabled the world to share in the generosity of magnificent chocolates, with an assortment of over 100 different varieties in stores all over the world. Generosity, freshness and ‘making pralines accessible to all’ make up Leonidas’ philosophy. They use their expertise to create masterpieces out of the finest ingredients. Godiva’s Chefs Chocolatiers combine amazing flavours with fine textures. Godiva has become synonymous with sophistication and innovation. Godiva now has a presence in over 80 countries worldwide. The business continued to grow and a flagship store was opened in Brussels’ iconic Grand Place. The family chose the evocative name ‘Godiva’, being inspired by the passion and generosity of Lady Godiva from the old English legend. It all started in Brussels in 1926, when Pierre Draps senior created his first praliné chocolates in the small workshop of his Brussels home. The Godiva Chocolatier story is the story of a craftsman chocolate maker, whose name has become a symbol of luxury and prestige the world over. And last but not least: Mondelez International group’s respect for Belgian know-how has ensured that the quality of Côte d’Or chocolate is maintained and internationally renowned. The reasons for its success are obvious: cutting-edge craftsmanship, faithfulness to a unique intense flavour and the original recipe (high cocoa content and impeccable, consistent quality of the beans) and a constant search for new ideas, with the accompanying successful product innovations.
All of these chocolate delights stem from Côte d’Or’s expertise and passion for the chocolate product. Including the Mignonnette, Bouchée, Chokotoff, biscuit bars or the launch in 1990 of the Sensations range, the intensely flavoured chocolate for connoisseurs including Noir de Noir, Noir Intense and Noir Brut. From their beginnings, these chocolate bars have grown into an assortment comprising dozens of new products and flavours. The first Côte d’Or chocolate was made from cocoa beans from the Gold Coast, now Ghana, and given the familiar elephant logo. On 24 April 1883 Charles Neuhaus registered the Côte d’Or brand.
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